Friday, May 27, 2011

Union Sportsmen's Alliance Hires Partnership Marketing Manager

The Union Sportsmen's Alliance (USA) is pleased to announce that Trey White has joined the staff as the Partnership Marketing Manager to assist with corporate relations.

"The USA is elated to bring Trey on board," said USA Deputy Director, Mike D'Oliveira. "We are finding that more and more companies are interested in reaching the millions of Union members who are passionate about the outdoors and Trey's years of expertise in corporate partnerships, event management and brand building will continue to help us service and grow our expanding base of corporate partnerships."

Since its inception in 2007, the USA's members have benefited from partnerships with sponsors like Chevy, Buck Knives, Triton Boats, Beretta USA, Cabela's, InterMedia Outdoors and many other category leaders.

White will be responsible for helping to build a strong corporate partner program for the USA by establishing new partnerships and growing existing partnerships. The scope of his position spans the full range of corporate relations, including prospect identification, program and proposal development, solicitation, management and fulfilment.

A seasoned professional of the outdoor and marine industries, White has served in a number of leadership positions including Director of Marketing at Skeeter Products, Inc.- A Division of Yamaha; Marketing Manager at Century Manufacturing Company- A Division of Yamaha Marine Group; and Sales Analysis and Forecasting Manager for Triton Boat Company.

A graduate of the University of Tennessee, Knoxville, White is an avid outdoorsman and a member of B.A.S.S. He resides in Nashville, TN with his wife and two children.