AI "answer engine" Perplexity broke its first television spot Thursday night during the NBA Finals, Game One, ...

Forty years since what some consider to be the greatest TV commercial ever aired -- Apple's "1984" sp ...

According to the company Klaassen and Gaughran are jointly tasked with "enhancing cohesion" between Dentsu Creative and Dent ...

"It allows us to create unique and exciting opportunities for clients and partners at the inception of ...

A key concern of big brand advertisers continues to be finding more reach for media campaigns -- mu ...

Much has changed since Seiler was on the inside, but he has frank observations about where the agen ...

The assignment expands on a preexisting relationship between Mediabrands' Mediahub unit, which handles Ulta core business, adding Ulta ...

Excluding political, Wieser now projects U.S. ad spending will rise 6.3% this year, a two percentage point increa ...