Friday, February 20, 2009

Thank you for registering your interest in home staging training at some point in the last 12 months.

You provided your email details to www.homestagers.co.uk or www.homestagersnetwork.co.uk or through the British Academy of Home Stagers or you may have met me at the OneLife show in 2008.

Congratulations on your first step!


Until now our home staging training has been quite restricted, but with more and more of you showing your interest in increasing your education in the art of home staging and maybe even considering working as a stager at some point, or adding staging to a current design or property business, I’m now please to be able to offer you an option.



You can now receive training in home staging just like the professionals. It’s now much more accessible for you and fits around your current commitments. It also doesn’t matter where you live, in the UK or if you live overseas.

If you would like to find out more about my all NEW email training programme in Professional Home Staging you can find out more by listening to my 8 minute training audio explaining more about the programme.
http://britishacademyofhomestagers.blogspot.com/

If you like the sound of the training & would like to take up your FREE 20 minute consultancy call with me, then just email me by return with “FREE 20 Mins” in the subject line and provide the best day/time and number to call you on & I’ll call YOU!

Then all you need to do is email me when you are ready to go head. Remember, you will save $200 on this programme just by signing up before end of March 2009.

Listen to the audio & let’s talk soon,

Have a great day now!

Tina

Founder of
www.homestagers.co.uk and the British Academy of Home Stagers

Monday, January 19, 2009

Strategies for real estate agents to survive the property downturn

There are SO few procedable clients around at the moment. I know of a number of companies including a number of UK Estate Agents, who have not been able to keep their businesses going through lack of house sale completions.

Those who do have a need to move are having problems getting mortgages with fees and deposits going up.

My approach and advice to any Real Estate Agents is to look at strategies to attract those few procedable buyers out there, to buy property from them.

That means working through the 4 p's - Price, Presentation, Promotion and Preparation.
That's more to do with educating the seller to price realistically; making sure the properties you take on are very well presented so they are the most desirable properties available. With so many properties to choose from those listings need to be A1;

Look at how you are promoting the property. I would always advise to put more effort and budget in to a motivated, well prepared seller than a seller who was not so open and understanding.

Prepare the seller to take the offer they get, even if its lower than what they want - getting them over what they feel is perceived loss is a huge challenge.

The truth is - in this market, the first offer you get will be the best one! Put all 4 p's in to action and it could just save your business.

Thursday, January 1, 2009

What The Property Marketeer can offer you

You’ll not get marketing materials, leaflets or fancy software to ‘play’ with. What The Property Marketeer will DO for your business is get your business to stand out from the crowd and through the unique IMO™ process, you will discover how to:

How to get more instructions (by offering increased value rather than competing on price)
Creating an effective marketing launch (getting the pictures and the property descriptions right) Increase the number of offers in the first 4-6 weeks
Attracting higher dollar clients
Attracting more property professionals - new homes & investors;
Getting more repeat business
Getting more referral business
Creating a revenue stream from referral fees
Increase the effectiveness of your PR campaigns


You will have access to:
· a weekly article, editorial and PR programme to back up your new focused marketing strategy - totally hands on and uniquely tailored to your business
· events, seminars and special promotions uniquely tailored for your business and the clients you want to attract
· a nationwide team of well qualified home sale consultants who work with clients in their own homes
· ‘How to write great sales particulars’ and in-house house training for staff
· ‘How to take killer marketing pictures’ and in house training for staff
· One of the UK’s leading property sales experts to be on your virtual board.
· You’ll be able to tap in to an extra resources & knowledge from someone who has been working within the residential home sale industry who has spent the last 11 years working with unhappy home sellers and getting their feedback.
· You’ll have up to the minute ideas tailored for your company to test out.
· You’ll have access to research results for home seller surveys and estate agent analysis.
· You’ll have the opportunity to bring in The Property Marketeer in to your management team and the option of training your in field sales team.